MANUFACTURES LAUNCH “BULB” TO SUPPORT LOCAL RETAILERS KEEP THE LIGHTS ON!
RELEASE DATE: April 17, 2020
Introducing BULB (TheBulbBox.com) – a new platform to help local cigar retailers to KEEP THE LIGHTS ON!
TheBulbBox.com is a unique way to leverage the reach of national brands and the influence of cigar experts to generate sales and support local businesses.
(Open for Subscriptions on April 23, 2020 – further details below).
“The idea for TheBulbBox.com comes at an important time. It represents our genuine desire to support local businesses – “Keep the lights on” and help customers feel more connected to their local cigar retailer.”MIKE CONDER, President and Co-founder of Crowned Heads
The COVID-19 public health crisis has significantly impacted cigar retailers and customers from across the country. Our sector is experiencing stores and lounges turning their lights off, confusion from customers, disappointment from people looking to connect with their friends. TheBulbBox.com is a monthly subscription that directly supports the local cigar retailer. Subscribers receive exclusive content, special deals, and access to live experiences with amazing special guests. The profits from Bulb go to retailers, to KEEP THE LIGHTS ON!
“TheBulbBox.com is a unique way to enjoy the exclusive experience, save money on their favorite cigars, and support local businesses.”LUCIANO MEIRELLES, Co-founder of Ace Prime
WHAT’S IN IT FOR RETAILERS?
- It’s rewarding: When they become a Bulb Partner, they get paid!
- It’s easy: TheBulbBox.com does all the work.
- It’s personalized: It’s their client. It’s their message. We send their customized message in each Bulb Box, always elevating their brand, their business.
“At a time of such uncertainty and instability – TheBulbBox.com is a potential ‘life-line’ to local businesses. Bulb will do all the work – including generating the marketing, creating momentum, and fulfilling the subscriptions. For cigar retailers, this is an opportunity to re-engage your “regulars,” acquire new customers and continue to provide a “sense of community.”LUCIANO MEIRELLES, Co-founder of Ace Prime”
- Opportunity to re-engage “Regulars”: Bulb will generate the marketing and momentum.
When retailers share their unique code, their customers have the opportunity to experience a taste of their local store in their homes.
- A chance to acquire New Customers! Bulb will also direct online customers in their local area to the Retailer. (based on geolocation).
- Provides a “sense of community”: The subscribers will experience exclusive content, industry insights, tips, and pairing experiences. Retailers will have the option to curate content as well as bring cigar events to their clients!
“Local cigars retailers are a real-life social network across the country. We are creating something that will connect the cigar family at a time of crisis, and this is only possible because of the existing trust and loyalty of the customers and the retailers.”JON HUBER – Co-founder of Crowned Heads
ENGAGING FOR THE SUBSCRIBER, EASY FOR THE RETAILER:
- Step 1: Subscribe, pick your Bulb Box, and get a GREAT DEAL! (Subscriptions launch on April 23, 2020)
- Step 2: Enjoy THE EXPERIENCE! Hang out with cigar legends, get private access to their incredible knowledge and imagination. Be part of a large community of passionate premium cigar enthusiasts.
- Step 3: Receive THE BULB BOX! Enjoy a selection of specially curated, world-class cigars delivered to your door, every month!
5 Bulb Options:
- Bub Access: Free Content Subscription.
- Bulb Basic: Access to Content + 5 premium cigars picked by experts.
- Bulb Lite: Access to Content + 10 premium cigars picked by experts.
- The Bulb Box: Access to Content + 20 premium cigars picked by experts.
- The Bulb Box Prime: Access to Content + 40 premium cigars picked by experts.
*Subscription cost will vary from $50 (Bulb Basic) to $360 (The Bulb Box Prime). Prices are subject to change and full price list to be announced at the launch party.
- Step 1: SIGN UP (TheBulbBox.com/Retailer) Get listed on TheBulbBox.com platform and receive access to the digital content. (Bulb Partner registrations open on Monday (4/20), or email info@TheBulbBox.com to RSVP your place).
- Step 2: SHARE your unique code with your customers, and let’s KEEP THE LIGHTS ON! You’ll also receive new customers from the online platform. When customers subscribe, you get paid.
- Step 3: GET YOUR CHECK – Each month, TheBulbBox.com will send you a check for the “orders” related to your “store code” and from “new clients” in your area.
OFFICIAL LAUNCH APRIL 23, 2020: INTRODUCING BULB
Live “herf and chat” with Jon, Luciano, and special guests
7 pm CT (8 pm ET)
For TheBulbBox.com – contact: firstname.lastname@example.org